The Project

A Massachusetts-based industry certification and research company collects and analyzes drinking water quality data. This company analyzes water quality from over 50,000 community systems. They were looking for a custom web application, which is where Aciron stepped in. The startup needed to develop a tool that would allow consumers and businesses to compare and contrast water quality. Therefore, the client turned to Aciron Consulting for expert assistance in shaping their strategy. The goal was to promote the firm’s water quality certification program that would allow consumers to identify and assess drinking water quality data.

Our Approach

We conducted a series of requirements sessions to define the client’s strategic direction for the innovative tool and service. Our team provided insight from concept-to-launch experience in relation to market strategies and consumer decision making. Aciron developed a set of story boards and process flow diagrams which enabled the client to visualize the new tool. Aciron provided frequent status updates to the client, allowing transparency and visibility into the project progress. The client reviewed the initial documentation and provided feedback. This feedback was incorporated into the final design.

The Solution

Aciron helped the startup launch an interactive web application that allowed consumers and businesses to compare and contrast the quality of tap, bottled, and post-filtered water. This data would extend and be transferable across the United States.

The comprehensive application includes:

-Advanced search functionality
-Interactive dashboard of search results, including dynamic charts, graphs, tables, and visuals to analyze the water quality.
-Integration with Google Maps to allow users to analyze water contaminants across the United States
-Affiliate marketing for users to purchase filter solutions through third-party website
-Premium user registration and login
-Integration with Facebook Login to drive engagement through social media and allow for easy registration
-User-friendly 5-star rating system functionality to allow users to rate water systems

Have an idea for a project? Want to see how your business can grow? It’s time to work with Aciron.