As an educational community for childbirth professionals, our client hosts workshops internationally. Their target audience includes midwives, doctors, doulas, etc. all looking to learn more and support maternal health. In order to create, schedule and plan these trainings, they were using countless systems for scheduling, registration, payments, and reporting. Due to lack of integration, the process was tedious and complicated. As a result, roadblocks came up in their workflow causing miscommunication and loss of business opportunities.
The first step for us was to understand and evaluate what exactly needed fixing. We thought to ourselves, what is a high impact area that we could revamp and as a result have increased efficiency? Aciron kicked off the project with a thorough understanding of the business processes and technology systems being used. The goal was to consolidate all communications between administrators, attendees, and make the process of creating and running a workshop more streamlined.
In a series of brainstorming sessions with the client, the Aciron team created a swim-lane diagram to depict the entire business workflow. The first step was to create the “as is” flow which documented the current state of the client’s process. We then over laid the “to be” workflow to show how the pain points and gaps could be handled. The client loved the recommendations made by the Aciron team and we quickly came to a conclusion that because of the unique nature of the business, a custom application needed to be developed to satisfy all of their needs.